Frank May
About
Frank May has authored 22 papers that have received a total of 253 indexed citations.
This includes 5 papers in Social Psychology, 5 papers in Marketing and 5 papers in Applied Psychology. The topics of these papers are Behavioral Health and Interventions (5 papers), Decision-Making and Behavioral Economics (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Frank May is often cited by papers focused on Behavioral Health and Interventions (5 papers), Decision-Making and Behavioral Economics (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers) and collaborates with scholars based in United States, France and Hong Kong. Frank May's co-authors include Ashwani Monga, Donald C. Orlich, Robert J. Harder, Jürg Dual and Caglar Irmak and has published in prestigious journals such as Journal of Consumer Research, Investigative Ophthalmology & Visual Science and American Educational Research Journal
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