Gerald E. Smith
About
Gerald E. Smith has authored 36 papers that have received a total of 927 indexed citations.
This includes 13 papers in Marketing, 7 papers in Sociology and Political Science and 6 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Consumer Market Behavior and Pricing (7 papers) and Customer Service Quality and Loyalty (6 papers). Gerald E. Smith is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Consumer Market Behavior and Pricing (7 papers) and Customer Service Quality and Loyalty (6 papers) and collaborates with scholars based in United States, United Kingdom and Canada. Gerald E. Smith's co-authors include Paul D. Berger, Jay Park, Lawrence H. Wortzel, Louis Dron and Edward J. Mills and has published in prestigious journals such as American Journal of Clinical Nutrition, The American Journal of Gastroenterology and Journal of the Academy of Marketing Science
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