Gil Appel
About
Gil Appel has authored 11 papers that have received a total of 719 indexed citations.
This includes 5 papers in Marketing, 4 papers in Sociology and Political Science and 4 papers in Strategy and Management. The topics of these papers are Digital Platforms and Economics (4 papers), Consumer Market Behavior and Pricing (3 papers) and Innovation Diffusion and Forecasting (3 papers). Gil Appel is often cited by papers focused on Digital Platforms and Economics (4 papers), Consumer Market Behavior and Pricing (3 papers) and Innovation Diffusion and Forecasting (3 papers) and collaborates with scholars based in United States, Israel and Spain. Gil Appel's co-authors include Ron Shachar, Barak Libai, Eitan Muller, Ed O’Brien and On Amir and has published in prestigious journals such as Journal of Personality and Social Psychology, Management Science and Journal of the Academy of Marketing Science
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