Gyan Prakash

40 papers and 1.2k indexed citations i.

About

Gyan Prakash has authored 40 papers that have received a total of 1.2k indexed citations. This includes 17 papers in Marketing, 11 papers in Sociology and Political Science and 7 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Environmental Sustainability in Business (7 papers). Gyan Prakash is often cited by papers focused on Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Environmental Sustainability in Business (7 papers) and collaborates with scholars based in India, United Kingdom and United States. Gyan Prakash's co-authors include Anil Kumar, Pankaj Singh, Pramod Pathak, Sunil Luthra and Rambalak Yadav and has published in prestigious journals such as Journal of Cleaner Production, The American Historical Review and Technological Forecasting and Social Change

In The Last Decade

Rankless by CCL
2025