H. G. Parsa

70 papers and 2.1k indexed citations i.

H. G. Parsa has authored 70 papers that have received a total of 2.1k indexed citations. This includes 41 papers in Marketing, 18 papers in Organizational Behavior and Human Resource Management and 17 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (18 papers), Consumer Retail Behavior Studies (18 papers) and Consumer Behavior in Brand Consumption and Identification (16 papers). H. G. Parsa is often cited by papers focused on Customer Service Quality and Loyalty (18 papers), Consumer Retail Behavior Studies (18 papers) and Consumer Behavior in Brand Consumption and Identification (16 papers) and collaborates with scholars based in United States, Taiwan and The Netherlands. H. G. Parsa's co-authors include Milos Bujisic, Khaldoon Nusair, Sandra Naipaul, Gunae Choi and Hae Jin Yoon and has published in prestigious journals such as Journal of Business Research, Tourism Management and International Journal of Hospitality Management