Heny Hendrayati
About
Heny Hendrayati has authored 48 papers that have received a total of 119 indexed citations.
This includes 19 papers in Sociology and Political Science, 18 papers in Marketing and 18 papers in Information Systems and Management. The topics of these papers are Technology Adoption and User Behaviour (18 papers), Digital Marketing and Social Media (18 papers) and SMEs Development and Digital Marketing (9 papers). Heny Hendrayati is often cited by papers focused on Technology Adoption and User Behaviour (18 papers), Digital Marketing and Social Media (18 papers) and SMEs Development and Digital Marketing (9 papers) and collaborates with scholars based in Indonesia, Malaysia and Spain. Heny Hendrayati's co-authors include Ratih Hurriyati, Lili Adi Wibowo, Disman Disman, Agus Rahayu and Lutfi Nur and has published in prestigious journals such as Cogent Business & Management, Emerging Science Journal and Management Science Letters
In The Last Decade
Explore authors with similar magnitude of impact
Top countries impacted by papers by David Kunzle Top journals papers by Rusky Intan Pratama are published in Top journals papers by Khalid Ahmed are published in Top journals papers by Stephanie Sandler are published in Top fields papers by R. J. Schoeck are about Top authors papers by Eko Didik Widianto are co-authored with Top authors papers by Martin Kitchen are co-authored with Top countries impacted by papers by Clarence E. Rash