Herbjørn Nysveen
About
Herbjørn Nysveen has authored 33 papers that have received a total of 2.6k indexed citations.
This includes 24 papers in Sociology and Political Science, 18 papers in Organizational Behavior and Human Resource Management and 18 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (22 papers), Customer Service Quality and Loyalty (17 papers) and Technology Adoption and User Behaviour (16 papers). Herbjørn Nysveen is often cited by papers focused on Digital Marketing and Social Media (22 papers), Customer Service Quality and Loyalty (17 papers) and Technology Adoption and User Behaviour (16 papers) and collaborates with scholars based in Norway, Poland and Sweden. Herbjørn Nysveen's co-authors include Per E. Pedersen, Helge Thorbjørnsen, Siv Skard, Leif B. Methlie and Per E. Pedersen and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and European Journal of Marketing
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