Hongsik John Cheon
About
Hongsik John Cheon has authored 18 papers that have received a total of 336 indexed citations.
This includes 9 papers in Sociology and Political Science, 6 papers in Organizational Behavior and Human Resource Management and 6 papers in Information Systems and Management. The topics of these papers are Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (6 papers). Hongsik John Cheon is often cited by papers focused on Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (6 papers) and collaborates with scholars based in United States, South Korea and Japan. Hongsik John Cheon's co-authors include Chang-Hoan Cho, Sang Hyun Kim, Seung‐Ho Ahn, Gi‐Du Kang and Jaewon Kang and has published in prestigious journals such as Journal of Advertising, Journal of Broadcasting & Electronic Media and International Journal of Advertising
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