Houcine Akrout
About
Houcine Akrout has authored 20 papers that have received a total of 303 indexed citations.
This includes 9 papers in Organizational Behavior and Human Resource Management, 8 papers in Sociology and Political Science and 8 papers in Strategy and Management. The topics of these papers are Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Business Strategy and Innovation (4 papers). Houcine Akrout is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Business Strategy and Innovation (4 papers) and collaborates with scholars based in France, United States and United Arab Emirates. Houcine Akrout's co-authors include Mbaye Fall Diallo, Gábor Nagy, Mona Mrad, Eleni Lioliou and József Berács and has published in prestigious journals such as Journal of Business Research, Information & Management and Industrial Marketing Management
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