Mbaye Fall Diallo
About
Mbaye Fall Diallo has authored 44 papers that have received a total of 953 indexed citations.
This includes 37 papers in Marketing, 20 papers in Organizational Behavior and Human Resource Management and 11 papers in Sociology and Political Science. The topics of these papers are Consumer Retail Behavior Studies (25 papers), Consumer Behavior in Brand Consumption and Identification (23 papers) and Customer Service Quality and Loyalty (20 papers). Mbaye Fall Diallo is often cited by papers focused on Consumer Retail Behavior Studies (25 papers), Consumer Behavior in Brand Consumption and Identification (23 papers) and Customer Service Quality and Loyalty (20 papers) and collaborates with scholars based in France, Senegal and Germany. Mbaye Fall Diallo's co-authors include Souad Djelassi, Houcine Akrout, Pierre Valette‐Florence, Jean Philippe and Stephan Zielke and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Ecological Economics
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