Hua Xiao
About
Hua Xiao has authored 11 papers that have received a total of 125 indexed citations.
This includes 3 papers in Sociology and Political Science, 3 papers in Marketing and 2 papers in Business and International Management. The topics of these papers are Digital Marketing and Social Media (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and E-commerce and Technology Innovations (2 papers). Hua Xiao is often cited by papers focused on Digital Marketing and Social Media (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and E-commerce and Technology Innovations (2 papers) and collaborates with scholars based in China, Finland and South Korea. Hua Xiao's co-authors include Sihua Chen, Mikko Siponen, Jian Mou and Kangning Xiong and has published in prestigious journals such as Journal of Cleaner Production, Electronic Commerce Research and Polish Journal of Environmental Studies
In The Last Decade
Explore authors with similar magnitude of impact
Top journals papers by John Paul Bigouette are published in Top journals papers by Michael Baentsch are published in Top countries impacted by papers by Lara Bloom Top authors papers by Scott A. Moore are co-authored with Top fields papers by Tobias Hecht are about Top countries impacted by papers by Elisabetta Teopompi Top journals papers by Simon Higgs are published in Top journals papers by Silver Lätt are published in