Hye Jung Jung

28 papers and 476 indexed citations i.

Hye Jung Jung has authored 28 papers that have received a total of 476 indexed citations. This includes 21 papers in Marketing, 6 papers in Management, Monitoring, Policy and Law and 6 papers in Cultural Studies. The topics of these papers are Environmental Sustainability in Business (11 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Consumer Perception and Purchasing Behavior (8 papers). Hye Jung Jung is often cited by papers focused on Environmental Sustainability in Business (11 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Consumer Perception and Purchasing Behavior (8 papers) and collaborates with scholars based in South Korea and United States. Hye Jung Jung's co-authors include Kyung Wha Oh, Hae Jung Kim, Taejin Kim, Gary P. Halada and Yu‐Chung Lin and has published in prestigious journals such as Journal of Business Ethics, Sustainability and Dermatologic Surgery