Hyejin Kim

39 papers and 282 indexed citations i.

Hyejin Kim has authored 39 papers that have received a total of 282 indexed citations. This includes 27 papers in Sociology and Political Science, 12 papers in Marketing and 8 papers in General Health Professions. The topics of these papers are Digital Marketing and Social Media (10 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Consumer Perception and Purchasing Behavior (5 papers). Hyejin Kim is often cited by papers focused on Digital Marketing and Social Media (10 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Consumer Perception and Purchasing Behavior (5 papers) and collaborates with scholars based in South Korea, United States and Singapore. Hyejin Kim's co-authors include Jaideep Srivastava, Yeunhee Kwak, Jisu Huh, Jin‐Young Min and Jung‐Won Ahn and has published in prestigious journals such as Journal of Business Research, The Journal of Organic Chemistry and Vaccine