Jae‐Eun Chung
About
Jae‐Eun Chung has authored 45 papers that have received a total of 1.1k indexed citations.
This includes 24 papers in Marketing, 15 papers in Strategy and Management and 15 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (18 papers), Customer Service Quality and Loyalty (13 papers) and International Business and FDI (7 papers). Jae‐Eun Chung is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (18 papers), Customer Service Quality and Loyalty (13 papers) and International Business and FDI (7 papers) and collaborates with scholars based in United States, South Korea and Malaysia. Jae‐Eun Chung's co-authors include Byoungho Jin, So Won Jeong, Jiyoung Hwang, Dawn Thorndike Pysarchik and Brenda Sternquist and has published in prestigious journals such as Sustainability, Current Pharmaceutical Design and European Journal of Marketing
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