Janet Borgerson

39 papers and 848 indexed citations i.

Janet Borgerson has authored 39 papers that have received a total of 848 indexed citations. This includes 14 papers in Sociology and Political Science, 13 papers in Marketing and 9 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (13 papers), Management and Organizational Studies (8 papers) and Fashion and Cultural Textiles (7 papers). Janet Borgerson is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Management and Organizational Studies (8 papers) and Fashion and Cultural Textiles (7 papers) and collaborates with scholars based in United States, United Kingdom and China. Janet Borgerson's co-authors include Jonathan E. Schroeder, Alf Rehn, Mats Edenius, Jonathan Schroeder and Daniel Miller and has published in prestigious journals such as European Journal of Marketing, Journal of Knowledge Management and International Marketing Review