Jia Jia Sim
About
Jia Jia Sim has authored 9 papers that have received a total of 467 indexed citations.
This includes 6 papers in Information Systems and Management, 3 papers in Sociology and Political Science and 2 papers in Artificial Intelligence. The topics of these papers are Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (3 papers) and Customer Service Quality and Loyalty (2 papers). Jia Jia Sim is often cited by papers focused on Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (3 papers) and Customer Service Quality and Loyalty (2 papers) and collaborates with scholars based in Malaysia, United States and Hong Kong. Jia Jia Sim's co-authors include Keng‐Boon Ooi, Garry Wei–Han Tan, Alain Yee‐Loong Chong, Binshan Lin and Kim Ho Yeap and has published in prestigious journals such as Computers in Human Behavior, Industrial Management & Data Systems and Telematics and Informatics
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