José Veríssimo
About
José Veríssimo has authored 17 papers that have received a total of 471 indexed citations.
This includes 11 papers in Sociology and Political Science, 10 papers in Marketing and 4 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Technology Adoption and User Behaviour (3 papers). José Veríssimo is often cited by papers focused on Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Technology Adoption and User Behaviour (3 papers) and collaborates with scholars based in Portugal, United States and United Kingdom. José Veríssimo's co-authors include María Teresa Borges Tiago, Flávio Tiago, Tiago Lapa, Arch G. Woodside and Walid Chaouali and has published in prestigious journals such as Journal of Business Research, Sustainability and Journal of Retailing and Consumer Services
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