Joseph Pancras

27 papers and 601 indexed citations i.

Joseph Pancras has authored 27 papers that have received a total of 601 indexed citations. This includes 20 papers in Marketing, 8 papers in Sociology and Political Science and 8 papers in Economics and Econometrics. The topics of these papers are Consumer Market Behavior and Pricing (15 papers), Digital Marketing and Social Media (8 papers) and Consumer Retail Behavior Studies (8 papers). Joseph Pancras is often cited by papers focused on Consumer Market Behavior and Pricing (15 papers), Digital Marketing and Social Media (8 papers) and Consumer Retail Behavior Studies (8 papers) and collaborates with scholars based in United States, China and United Kingdom. Joseph Pancras's co-authors include V. Kumar, Dipak K. Dey, Dinesh K. Gauri, Hongju Liu and Debabrata Talukdar and has published in prestigious journals such as Management Science, Journal of Marketing Research and European Journal of Operational Research