Jyun‐Cheng Wang
About
Jyun‐Cheng Wang has authored 25 papers that have received a total of 791 indexed citations.
This includes 6 papers in Sociology and Political Science, 5 papers in Marketing and 4 papers in Management Information Systems. The topics of these papers are Digital Marketing and Social Media (5 papers), Customer churn and segmentation (3 papers) and Technology Adoption and User Behaviour (3 papers). Jyun‐Cheng Wang is often cited by papers focused on Digital Marketing and Social Media (5 papers), Customer churn and segmentation (3 papers) and Technology Adoption and User Behaviour (3 papers) and collaborates with scholars based in Taiwan, United States and Latvia. Jyun‐Cheng Wang's co-authors include David C. Yen, Ching-Hui Chang, Willy C. Shih, David C. Chou and Cheng‐Yuan Ku and has published in prestigious journals such as Computers in Human Behavior, Expert Systems with Applications and Decision Support Systems
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