K. Damon Aiken
About
K. Damon Aiken has authored 21 papers that have received a total of 320 indexed citations.
This includes 9 papers in Sociology and Political Science, 9 papers in Marketing and 6 papers in Information Systems and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (6 papers) and Technology Adoption and User Behaviour (5 papers). K. Damon Aiken is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (6 papers) and Technology Adoption and User Behaviour (5 papers) and collaborates with scholars based in United States, Latvia and South Korea. K. Damon Aiken's co-authors include Matthew L. Meuter, Ben Shaw‐Ching Liu, Vincent J. Pascal, Gregory E. Osland and Kenneth J. Chapman and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and Asia Pacific Journal of Marketing and Logistics
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