Ka‐shing Woo
About
Ka‐shing Woo has authored 10 papers that have received a total of 470 indexed citations.
This includes 10 papers in Organizational Behavior and Human Resource Management, 7 papers in Marketing and 3 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (10 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Consumer Retail Behavior Studies (3 papers). Ka‐shing Woo is often cited by papers focused on Customer Service Quality and Loyalty (10 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Consumer Retail Behavior Studies (3 papers) and collaborates with scholars based in Hong Kong and United Kingdom. Ka‐shing Woo's co-authors include Henry Fock, Michael K. Hui and Christine Ennew and has published in prestigious journals such as Journal of Business Research, Annals of Tourism Research and European Journal of Marketing
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