Kim Hahn

23 papers and 309 indexed citations i.

Kim Hahn has authored 23 papers that have received a total of 309 indexed citations. This includes 16 papers in Marketing, 10 papers in Sociology and Political Science and 6 papers in Information Systems and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (9 papers) and Consumer Retail Behavior Studies (9 papers). Kim Hahn is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (9 papers) and Consumer Retail Behavior Studies (9 papers) and collaborates with scholars based in United States, South Korea and United Kingdom. Kim Hahn's co-authors include Jihyun Kim, Yoon Jin, Gargi Bhaduri, Catherine Amoroso Leslie and Rita C. Kean and has published in prestigious journals such as Computers in Human Behavior, International Journal of Retail & Distribution Management and Journal of Fashion Marketing and Management