Lan Jiang

51 papers and 896 indexed citations i.

Lan Jiang has authored 51 papers that have received a total of 896 indexed citations. This includes 17 papers in Sociology and Political Science, 17 papers in Marketing and 9 papers in Nature and Landscape Conservation. The topics of these papers are Digital Marketing and Social Media (11 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Ecology and Vegetation Dynamics Studies (6 papers). Lan Jiang is often cited by papers focused on Digital Marketing and Social Media (11 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Ecology and Vegetation Dynamics Studies (6 papers) and collaborates with scholars based in United States, China and Hong Kong. Lan Jiang's co-authors include Zhongsheng He, Yang Yang, Jinfu Liu, Xi Yu Leung and Michael C. Dalbor and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Tourism Management