Larry Neale

29 papers and 614 indexed citations i.

Larry Neale has authored 29 papers that have received a total of 614 indexed citations. This includes 15 papers in Marketing, 13 papers in Sociology and Political Science and 13 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Customer Service Quality and Loyalty (13 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Digital Marketing and Social Media (7 papers). Larry Neale is often cited by papers focused on Customer Service Quality and Loyalty (13 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Digital Marketing and Social Media (7 papers) and collaborates with scholars based in Australia, United States and United Kingdom. Larry Neale's co-authors include Gary Mortimer, Jamie Murphy, Sam Fullerton, Ian Lings and Syed Fazal e Hasan and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Consumer Services and Journal of Services Marketing