Luis V. Casaló
About
Luis V. Casaló has authored 82 papers that have received a total of 6.4k indexed citations.
This includes 66 papers in Sociology and Political Science, 38 papers in Information Systems and Management and 32 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (54 papers), Technology Adoption and User Behaviour (38 papers) and Customer Service Quality and Loyalty (27 papers). Luis V. Casaló is often cited by papers focused on Digital Marketing and Social Media (54 papers), Technology Adoption and User Behaviour (38 papers) and Customer Service Quality and Loyalty (27 papers) and collaborates with scholars based in Spain, The Netherlands and Portugal. Luis V. Casaló's co-authors include Carlos Flavián, Miguel Guinalíu, Daniel Belanche, Sergio Ibáñez‐Sánchez and José‐Julián Escario and has published in prestigious journals such as Journal of Cleaner Production, Journal of Business Research and Tourism Management
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