Ma. Janice J. Gumasing
About
Ma. Janice J. Gumasing has authored 66 papers that have received a total of 255 indexed citations.
This includes 22 papers in Sociology and Political Science, 17 papers in Marketing and 16 papers in Information Systems and Management. The topics of these papers are Technology Adoption and User Behaviour (16 papers), Digital Marketing and Social Media (12 papers) and Consumer Retail Behavior Studies (8 papers). Ma. Janice J. Gumasing is often cited by papers focused on Technology Adoption and User Behaviour (16 papers), Digital Marketing and Social Media (12 papers) and Consumer Retail Behavior Studies (8 papers) and collaborates with scholars based in Philippines, Indonesia and Taiwan. Ma. Janice J. Gumasing's co-authors include Ardvin Kester S. Ong, Reny Nadlifatin, Yogi Tri Prasetyo, Satria Fadil Persada and Josephine D. German and has published in prestigious journals such as PLoS ONE, International Journal of Environmental Research and Public Health and Sustainability.
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