Mahmood Hussain

8 papers and 271 indexed citations i.

Mahmood Hussain has authored 8 papers that have received a total of 271 indexed citations. This includes 4 papers in Sociology and Political Science, 2 papers in Strategy and Management and 2 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (3 papers), Wine Industry and Tourism (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Mahmood Hussain is often cited by papers focused on Digital Marketing and Social Media (3 papers), Wine Industry and Tourism (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers) and collaborates with scholars based in United States and Germany. Mahmood Hussain's co-authors include Richard M. Castaldi, Susan Cholette, Subin Im, Keith E. Maskus and Sanjit Sengupta and has published in prestigious journals such as Journal of Business Research, World Economy and Journal of Global Marketing