Mai Ngọc Khương

98 papers and 731 indexed citations i.

Mai Ngọc Khương has authored 98 papers that have received a total of 731 indexed citations. This includes 49 papers in Organizational Behavior and Human Resource Management, 33 papers in Strategy and Management and 28 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (31 papers), Job Satisfaction and Organizational Behavior (18 papers) and Consumer Behavior in Brand Consumption and Identification (16 papers). Mai Ngọc Khương is often cited by papers focused on Customer Service Quality and Loyalty (31 papers), Job Satisfaction and Organizational Behavior (18 papers) and Consumer Behavior in Brand Consumption and Identification (16 papers) and collaborates with scholars based in Vietnam, The Netherlands and Cambodia. Mai Ngọc Khương's co-authors include Phương Ngọc Nguyễn, Nguyễn Thị Minh Phương, Jerry J. Vaske, Stuart Cottrell and Pham Thanh Huyen and has published in prestigious journals such as Sustainability, Journal of Small Business Management and Journal of Knowledge Management