Malin Sundström

14 papers and 528 indexed citations i.

Malin Sundström has authored 14 papers that have received a total of 528 indexed citations. This includes 9 papers in Marketing, 7 papers in Sociology and Political Science and 6 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Retail Behavior Studies (8 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (6 papers). Malin Sundström is often cited by papers focused on Consumer Retail Behavior Studies (8 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (6 papers) and collaborates with scholars based in Sweden, Norway and China. Malin Sundström's co-authors include Christine Lundberg, Karin Wendin, Vassilios Ziakas, Chun Ye and ShiNa Li and has published in prestigious journals such as Journal of Travel Research, Sustainability and Journal of Retailing and Consumer Services