Mark P. Pritchard

24 papers and 1.8k indexed citations i.

Mark P. Pritchard has authored 24 papers that have received a total of 1.8k indexed citations. This includes 15 papers in Sociology and Political Science, 11 papers in Marketing and 9 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Customer Service Quality and Loyalty (9 papers) and Diverse Aspects of Tourism Research (8 papers). Mark P. Pritchard is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Customer Service Quality and Loyalty (9 papers) and Diverse Aspects of Tourism Research (8 papers) and collaborates with scholars based in United States, Australia and Canada. Mark P. Pritchard's co-authors include Daniel C. Funk, Mark E. Havitz, Dennis R. Howard, Bart Berghs and Kostas Alexandris and has published in prestigious journals such as Journal of Bone and Joint Surgery, Journal of Business Research and Tourism Management