Marko Grünhagen
About
Marko Grünhagen has authored 43 papers that have received a total of 1.0k indexed citations.
This includes 29 papers in Strategy and Management, 10 papers in Organizational Behavior and Human Resource Management and 9 papers in Marketing. The topics of these papers are Franchising Strategies and Performance (27 papers), Family Business Performance and Succession (7 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers). Marko Grünhagen is often cited by papers focused on Franchising Strategies and Performance (27 papers), Family Business Performance and Succession (7 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers) and collaborates with scholars based in United States, Spain and Australia. Marko Grünhagen's co-authors include Rajiv P. Dant, Robert A. Mittelstaedt, Michael J. Dorsch, Victoria Bordonaba‐Juste and Laura Lucia‐Palacios and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Information & Management
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