Michaël Beverland

121 papers and 5.8k indexed citations i.

Michaël Beverland has authored 121 papers that have received a total of 5.8k indexed citations. This includes 59 papers in Marketing, 44 papers in Organizational Behavior and Human Resource Management and 38 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (46 papers), Customer Service Quality and Loyalty (33 papers) and Wine Industry and Tourism (29 papers). Michaël Beverland is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (46 papers), Customer Service Quality and Loyalty (33 papers) and Wine Industry and Tourism (29 papers) and collaborates with scholars based in Australia, United Kingdom and The Netherlands. Michaël Beverland's co-authors include Francis Farrelly, Adam Lindgreen, Pietro Micheli, Sean Sands and Julie Napoli and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Journal of Management Studies.