Mike Reid
About
Mike Reid has authored 91 papers that have received a total of 2.3k indexed citations.
This includes 23 papers in Marketing, 20 papers in Sociology and Political Science and 14 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Obesity, Physical Activity, Diet (9 papers) and Corporate Identity and Reputation (8 papers). Mike Reid is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Obesity, Physical Activity, Diet (9 papers) and Corporate Identity and Reputation (8 papers) and collaborates with scholars based in Australia, Canada and United States. Mike Reid's co-authors include Tracy A. McCaffrey, Felix Mavondo, Linda Brennan, Annika Molenaar and Anthony Worsley and has published in prestigious journals such as Nature, AIDS and Canadian Journal of Fisheries and Aquatic Sciences
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