Minkyung Koo
About
Minkyung Koo has authored 23 papers that have received a total of 834 indexed citations.
This includes 16 papers in Social Psychology, 8 papers in Sociology and Political Science and 6 papers in Marketing. The topics of these papers are Cultural Differences and Values (11 papers), Social and Intergroup Psychology (7 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers). Minkyung Koo is often cited by papers focused on Cultural Differences and Values (11 papers), Social and Intergroup Psychology (7 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers) and collaborates with scholars based in United States, South Korea and China. Minkyung Koo's co-authors include Shigehiro Oishi, Incheol Choi, Jong An Choi, Felicity F. Miao and Sharon Shavitt and has published in prestigious journals such as Journal of Personality and Social Psychology, Psychological Review and American Psychologist
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