Minna Mattila

17 papers and 948 indexed citations i.

Minna Mattila has authored 17 papers that have received a total of 948 indexed citations. This includes 14 papers in Information Systems and Management, 8 papers in Strategy and Management and 6 papers in Sociology and Political Science. The topics of these papers are Technology Adoption and User Behaviour (14 papers), Digital Platforms and Economics (8 papers) and Digital Marketing and Social Media (6 papers). Minna Mattila is often cited by papers focused on Technology Adoption and User Behaviour (14 papers), Digital Platforms and Economics (8 papers) and Digital Marketing and Social Media (6 papers) and collaborates with scholars based in Finland, Malaysia and China. Minna Mattila's co-authors include Heikki Karjaluoto, Tapio Pento, Sedigheh Moghavvemi, Noor Akma Mohd Salleh and Mari Suoranta and has published in prestigious journals such as Biochimica et Biophysica Acta (BBA) - General Subjects, Journal of Services Marketing and International Journal of Bank Marketing