Miriam Tatzel
About
Miriam Tatzel has authored 5 papers that have received a total of 212 indexed citations.
This includes 3 papers in Marketing, 2 papers in Social Psychology and 1 paper in Artificial Intelligence. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Role of Positive Emotions in Well-Being (2 papers) and Consumer Retail Behavior Studies (2 papers). Miriam Tatzel is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Role of Positive Emotions in Well-Being (2 papers) and Consumer Retail Behavior Studies (2 papers) and collaborates with scholars based in United States and India. Miriam Tatzel's co-authors include and and has published in prestigious journals such as Journal of Economic Psychology, Journal of Happiness Studies and Psychological Reports
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