Mohd Shoki Md Ariff
About
Mohd Shoki Md Ariff has authored 28 papers that have received a total of 441 indexed citations.
This includes 22 papers in Information Systems and Management, 14 papers in Sociology and Political Science and 9 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Technology Adoption and User Behaviour (22 papers), Digital Marketing and Social Media (14 papers) and Customer Service Quality and Loyalty (9 papers). Mohd Shoki Md Ariff is often cited by papers focused on Technology Adoption and User Behaviour (22 papers), Digital Marketing and Social Media (14 papers) and Customer Service Quality and Loyalty (9 papers) and collaborates with scholars based in Malaysia and Iran. Mohd Shoki Md Ariff's co-authors include Norhayati Zakuan, Muhamad Zameri Mat Saman, Zuraidah Sulaiman, Ahmad Jusoh and Khalid Ismail and has published in prestigious journals such as The Scientific World JOURNAL, Applied Mechanics and Materials and Advanced Science Letters
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