Monica Chaudhary
About
Monica Chaudhary has authored 35 papers that have received a total of 267 indexed citations.
This includes 12 papers in Sociology and Political Science, 12 papers in Marketing and 6 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (7 papers) and Innovation and Socioeconomic Development (6 papers). Monica Chaudhary is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (7 papers) and Innovation and Socioeconomic Development (6 papers) and collaborates with scholars based in India, Oman and United States. Monica Chaudhary's co-authors include Omar Durrah, Bineeta Kashyap, Preena Bhalla, Hitender Gautam and Rodney Graeme Duffett and has published in prestigious journals such as Annals of Oncology, Tourism Management and International Journal of Environmental Research and Public Health
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