Mukhamad Najib

121 papers and 741 indexed citations i.

Mukhamad Najib has authored 121 papers that have received a total of 741 indexed citations. This includes 44 papers in Marketing, 41 papers in Sociology and Political Science and 36 papers in Demography. The topics of these papers are SMEs Development and Digital Marketing (35 papers), Digital Marketing and Social Media (22 papers) and Consumer Behavior and Marketing Influence (21 papers). Mukhamad Najib is often cited by papers focused on SMEs Development and Digital Marketing (35 papers), Digital Marketing and Social Media (22 papers) and Consumer Behavior and Marketing Influence (21 papers) and collaborates with scholars based in Indonesia, Malaysia and Japan. Mukhamad Najib's co-authors include Dwi Suhartanto, Farah Fahma, Arif Imam Suroso, Ujang Sumarwan and Yusman Syaukat and has published in prestigious journals such as Sustainability, Current Issues in Tourism and Journal of Open Innovation Technology Market and Complexity