Patrick van Esch
About
Patrick van Esch has authored 68 papers that have received a total of 1.4k indexed citations.
This includes 37 papers in Sociology and Political Science, 24 papers in Marketing and 11 papers in Artificial Intelligence. The topics of these papers are Digital Marketing and Social Media (19 papers), Consumer Behavior in Brand Consumption and Identification (18 papers) and AI in Service Interactions (10 papers). Patrick van Esch is often cited by papers focused on Digital Marketing and Social Media (19 papers), Consumer Behavior in Brand Consumption and Identification (18 papers) and AI in Service Interactions (10 papers) and collaborates with scholars based in United States, New Zealand and Australia. Patrick van Esch's co-authors include Gavin Northey, Denni Arli, J. Stewart Black, Shailendra Pratap Jain and Sarah Duffy and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Computers in Human Behavior
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