Paul A. Pavlou
About
Paul A. Pavlou has authored 176 papers that have received a total of 18.0k indexed citations.
This includes 77 papers in Sociology and Political Science, 56 papers in Information Systems and Management and 47 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (53 papers), Digital Marketing and Social Media (46 papers) and Consumer Market Behavior and Pricing (27 papers). Paul A. Pavlou is often cited by papers focused on Technology Adoption and User Behaviour (53 papers), Digital Marketing and Social Media (46 papers) and Consumer Market Behavior and Pricing (27 papers) and collaborates with scholars based in United States, Canada and China. Paul A. Pavlou's co-authors include Angelika Dimoka, David Gefen, Yili Hong, Omar A. El Sawy and Izak Benbasat and has published in prestigious journals such as Management Science, Journal of Marketing Research and MIS Quarterly
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