Pere Mercadé‐Melé
About
Pere Mercadé‐Melé has authored 31 papers that have received a total of 264 indexed citations.
This includes 18 papers in Sociology and Political Science, 10 papers in Marketing and 4 papers in Transportation. The topics of these papers are Diverse Aspects of Tourism Research (13 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers). Pere Mercadé‐Melé is often cited by papers focused on Diverse Aspects of Tourism Research (13 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers) and collaborates with scholars based in Spain, Portugal and United Kingdom. Pere Mercadé‐Melé's co-authors include Fernando Almeida‐García, Anabel Ramos, Maria José Sousa, José Carlos Fernández‐García and Sebastián Molinillo and has published in prestigious journals such as PLoS ONE, Scientific Reports and International Journal of Environmental Research and Public Health
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