Philip Gendall
About
Philip Gendall has authored 84 papers that have received a total of 2.0k indexed citations.
This includes 27 papers in Physiology, 23 papers in Marketing and 18 papers in Sociology and Political Science. The topics of these papers are Smoking Behavior and Cessation (27 papers), Consumer Behavior in Brand Consumption and Identification (18 papers) and Behavioral Health and Interventions (17 papers). Philip Gendall is often cited by papers focused on Smoking Behavior and Cessation (27 papers), Consumer Behavior in Brand Consumption and Identification (18 papers) and Behavioral Health and Interventions (17 papers) and collaborates with scholars based in New Zealand, Australia and United Kingdom. Philip Gendall's co-authors include Janet Hoek, Richard Edwards, Jordan J. Louviere, James Stanley and Christine Eckert and has published in prestigious journals such as PLoS ONE, BMC Public Health and European Journal of Marketing.
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