Philipp Wassler
About
Philipp Wassler has authored 24 papers that have received a total of 470 indexed citations.
This includes 22 papers in Sociology and Political Science, 7 papers in Marketing and 6 papers in Social Psychology. The topics of these papers are Diverse Aspects of Tourism Research (17 papers), Digital Marketing and Social Media (8 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Philipp Wassler is often cited by papers focused on Diverse Aspects of Tourism Research (17 papers), Digital Marketing and Social Media (8 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers) and collaborates with scholars based in United Kingdom, Hong Kong and Italy. Philipp Wassler's co-authors include Kam Hung, Nigel Williams, Thi Hong Hai Nguyen, Markus Schuckert and Ksenia Kirillova and has published in prestigious journals such as Tourism Management, Annals of Tourism Research and Journal of Travel Research
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