Radu Lixăndroiu

22 papers and 260 indexed citations i.

About

Radu Lixăndroiu has authored 22 papers that have received a total of 260 indexed citations. This includes 8 papers in Sociology and Political Science, 6 papers in Information Systems and Management and 4 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (6 papers) and Consumer Retail Behavior Studies (3 papers). Radu Lixăndroiu is often cited by papers focused on Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (6 papers) and Consumer Retail Behavior Studies (3 papers) and collaborates with scholars based in Romania. Radu Lixăndroiu's co-authors include Cătălin Maican, G. Brătucu, Ana‐Maria Cazan, Cristinel Constantin and Elena Cocoradă and has published in prestigious journals such as Computers in Human Behavior, Computers & Education and Sustainability

In The Last Decade

Rankless by CCL
2025