Rae Yule Kim

16 papers and 282 indexed citations i.

Rae Yule Kim has authored 16 papers that have received a total of 282 indexed citations. This includes 10 papers in Sociology and Political Science, 6 papers in Marketing and 5 papers in Artificial Intelligence. The topics of these papers are Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and AI in Service Interactions (3 papers). Rae Yule Kim is often cited by papers focused on Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and AI in Service Interactions (3 papers) and collaborates with scholars based in United States. Rae Yule Kim's co-authors include and and has published in prestigious journals such as Communications of the ACM, Electronic Commerce Research and Applications and Behaviour and Information Technology