Rajan Yadav
About
Rajan Yadav has authored 29 papers that have received a total of 578 indexed citations.
This includes 15 papers in Sociology and Political Science, 14 papers in Marketing and 7 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Technology Adoption and User Behaviour (7 papers). Rajan Yadav is often cited by papers focused on Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Technology Adoption and User Behaviour (7 papers) and collaborates with scholars based in India, United Kingdom and Oman. Rajan Yadav's co-authors include Richa Joshi, P. K. Suri, Sujeet Kumar Sharma, Archana Singh and Niharika Niharika and has published in prestigious journals such as Environmental Science and Pollution Research, American Journal of Agricultural Economics and Ocean Engineering
In The Last Decade
Explore authors with similar magnitude of impact
Top journals papers by Marianne Kuuslahti are published in Top fields papers by Sachin Sharma are about Top countries impacted by papers by Kinde Anlay Fante Top countries impacted by papers by Annie Bérubé Top journals papers by Mutumi Tuda are published in Top fields papers by Elisabetta Walters are about Top countries impacted by papers by Dongchang Sun Top fields papers by Bruce Frayne are about