Rehnuma Ali‐Choudhury
About
Rehnuma Ali‐Choudhury has authored 11 papers that have received a total of 328 indexed citations.
This includes 5 papers in Organizational Behavior and Human Resource Management, 5 papers in Marketing and 4 papers in Sociology and Political Science. The topics of these papers are Management and Marketing Education (4 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Corporate Identity and Reputation (3 papers). Rehnuma Ali‐Choudhury is often cited by papers focused on Management and Marketing Education (4 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Corporate Identity and Reputation (3 papers) and collaborates with scholars based in United Kingdom and United States. Rehnuma Ali‐Choudhury's co-authors include Roger Bennett, Roger Bennett, Sharmila Savani, Rita Kottász and Paul James Kitchin and has published in prestigious journals such as Journal of Product & Brand Management, Corporate Communications An International Journal and International Journal of Educational Management.
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