Rhonda W. Mack
About
Rhonda W. Mack has authored 16 papers that have received a total of 597 indexed citations.
This includes 8 papers in Sociology and Political Science, 8 papers in Organizational Behavior and Human Resource Management and 8 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (8 papers), Digital Marketing and Social Media (4 papers) and Consumer Retail Behavior Studies (4 papers). Rhonda W. Mack is often cited by papers focused on Customer Service Quality and Loyalty (8 papers), Digital Marketing and Social Media (4 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in United States, United Kingdom and Spain. Rhonda W. Mack's co-authors include Robert E. Pitts, Julia E. Blose, Rene Dentiste Mueller, Marvin E. González and Wayne W. Smith and has published in prestigious journals such as Journal of Business Research, International Journal of Hospitality Management and Journal of Small Business Management
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