Robert M. Peterson
About
Robert M. Peterson has authored 26 papers that have received a total of 611 indexed citations.
This includes 12 papers in Organizational Behavior and Human Resource Management, 10 papers in Sociology and Political Science and 6 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (11 papers), Digital Marketing and Social Media (8 papers) and Technology Adoption and User Behaviour (5 papers). Robert M. Peterson is often cited by papers focused on Customer Service Quality and Loyalty (11 papers), Digital Marketing and Social Media (8 papers) and Technology Adoption and User Behaviour (5 papers) and collaborates with scholars based in United States and Greece. Robert M. Peterson's co-authors include Michael Rodríguez, Vijaykumar Krishnan, George H. Lucas, Stanford A. Westjohn and Piotr Kwiatek and has published in prestigious journals such as Journal of the Academy of Marketing Science, American Journal of Physics and Industrial Marketing Management.
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